PRICING
PRICED
WRONG
Are you charging like a business owner?
Being busy and being profitable aren't the same thing. Look at the assumptions behind your prices, the value you bring, and what it takes to charge with intention.
A three-part reset for the entrepreneur building something of their own. Get honest about your prices, make your value easier to choose, and use the job you have to build what comes next.
01 / THE CLASSES
Start with the pressure point you feel most. Take all three when you want to look at the whole picture.
PRICING
Are you charging like a business owner?
Being busy and being profitable aren't the same thing. Look at the assumptions behind your prices, the value you bring, and what it takes to charge with intention.
POSITIONING
Are people understanding why they should buy from you?
Attention alone won't make the sale. Clarify who your work is for, why it matters, and how to talk about it so the right people recognize the value.
CAREER LEVERAGE
Are you using everything available to you to build what comes next?
Your job can be part of the strategy. Reframe your salary, skills, network, and experience as resources you can use while building on your own terms.
THE 60-SECOND CHECK-IN
Choose the answer that sounds most like your business right now. We'll point you to a useful first class.
Choose one answer in each row.
YOUR STARTING POINT

THE PERSON IN YOUR CORNER
Shana E. is the founder of TREP Consulting, where she has spent nearly a decade helping entrepreneurs make stronger decisions around pricing, positioning, offers and business strategy. With a background in International Business, graduate study in Behavioral Economics, and hands-on experience across consulting, education, creative entrepreneurship and entrepreneurship-support programs, she brings both strategy and real-world perspective to the room. She also knows firsthand what it means to build a business while managing work, clients, ideas and everything happening behind the scenes.
Learn more about Shana02 / YOUR SEAT
Pick the classes you want and see the numbers change. The bundle includes all three.
Choose a class above to compare your options.
Choose the conversation you need most right now.
Connect the dots between what you charge, how you're chosen, and the job that funds what's next.
03 / THE STRATEGIST
Shana E. is a pricing and positioning strategist, business coach and Accredited SME Consultant with 12 years of business experience. She has coached and supported hundreds of entrepreneurs across business strategy, pricing, pitching and positioning, with experience spanning entrepreneurship programs, consulting, education and creative business.
With a BSc in International Business and current graduate study in Behavioral Economics, Shana brings together business strategy, consumer psychology and real-world entrepreneurial experience to help you make smarter decisions behind the business—not just become better at the work you sell.
CLIENT WORDS
“This call with Shana was a "kick in the butt" and a warm hug at the same time - both were needed. She made me realize how much value I was not charging for and gave me the confidence boost to go get it. My business will be changed from this conversation!!”
“Shana was a breath of fresh air she was really knowledgeable about industry standards an how I can better present my business. She dropped many needed nuggets of knowledge that I can use moving forward.”
“I highly recommend anyone looking for guidance to launch or refine their approach and take their business to the next level. This service is worth the investment!”
You don't need another vague push to “just go for it.” You need a clearer way to make business decisions.
Shana E. / TREP Consulting